Are you wondering what is behind the photographs of moulds and cookie cutters on our website, Facebook and Instagram? They were taken by Filip Zvěřina, a photographer who dedicated his life to this craft. He is originally from Vysočina and is currently working in a nearby village called Křižánky.
We started collaborating because we noticed he has an eye for capturing the spirit of tradition, which is so typical for our products. And what does he say about his photos?
"The local landscape is very close to my heart. I am always happy to come back. I love traditions typical for our region, and I admire the local traditional crafts. All of this is embodied in the cookie cutters, and I tried to reflect this in my photographs. I didn’t want to succumb to the trend of minimalistic product photography, and instead decided to capture them in an environment much closer to the products and myself."